By creating an account, accessing our products, or using any Betlion service, you acknowledge that your personal data may be processed in line with this Privacy Policy and any applicable terms and legal requirements.
1. Who We Are
For the purposes of this Privacy Policy, "Betlion", "we", "us", and "our" refer to the operator responsible for deciding how personal data is collected and used in connection with our services.
2. Information We Collect
We may collect information that you provide directly, data generated through your use of our services, and information received from trusted third parties where necessary to operate our business lawfully and securely.
This may include:
- personal details such as your name, date of birth, username, and contact information;
- account data such as login credentials, settings, and profile preferences;
- payment and transaction information, including deposits, withdrawals, wallet details, and payment method data;
- verification information used to confirm identity, age, eligibility, or account ownership;
- technical data such as IP address, browser type, device information, operating system, and app version;
- usage data such as account activity, game or betting activity, viewed pages, and feature interactions;
- communication records, including messages sent through customer support or other service channels;
- marketing preferences, including whether you choose to receive promotional messages.
3. How We Use Your Information
We use personal data where there is a valid reason to do so and where that use is connected to providing, improving, securing, or lawfully operating our services.
We may use your information to:
- create and manage your account;
- process deposits, withdrawals, and other transactions;
- verify identity, age, and eligibility;
- provide betting, gaming, promotional, and customer service features;
- detect, investigate, prevent, or report fraud, suspicious activity, abuse, or misuse of our services;
- comply with legal, regulatory, licensing, tax, audit, and reporting obligations;
- communicate with you about your account, transactions, service updates, or support matters;
- improve the performance, functionality, and security of our website and app;
- personalize your experience where appropriate;
- send marketing communications where permitted and in line with your preferences;
- protect our users, systems, and legitimate business interests.
4. Cookies and Similar Technologies
We may use cookies and similar technologies to make our services function properly, remember your preferences, understand how users interact with our content, improve performance, and support account security.
Some of these technologies are necessary for account access, navigation, and fraud prevention. Others help us analyze traffic, optimize features, and improve the overall user experience.
You can manage certain settings through your browser or device. However, disabling some technologies may affect the way parts of our website or app work.
5. Payments, Verification, and Compliance
Because Betlion operates in a regulated environment, we may request additional information to verify identity, confirm payment methods, protect your account, and meet legal or operational requirements.
This may include reviewing age, account ownership, payment details, transaction activity, or other information relevant to fraud prevention, responsible use, and compliance procedures.
Where necessary, these checks may be supported by authorized service providers, payment partners, verification tools, or other trusted third parties involved in secure service delivery.
6. When We May Share Information
We do not sell personal data. We may share information only where there is a legitimate business, legal, compliance, security, or operational reason to do so.
We may share data with:
- companies within our corporate group;
- payment providers, banks, card processors, and mobile money services;
- verification, security, fraud prevention, hosting, analytics, and support providers;
- legal, compliance, audit, or professional advisers;
- regulators, courts, law enforcement agencies, or public authorities where required or permitted;
- business partners involved in service delivery, promotions, or technical integrations where relevant;
- a buyer, investor, or successor entity in the event of a merger, acquisition, restructuring, or business transfer.
Any third party processing personal data on our behalf must do so only under appropriate instructions and confidentiality obligations.
7. Data Retention
We keep personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy. This includes account administration, service delivery, fraud prevention, dispute handling, compliance, and legal record-keeping.
Retention periods may vary depending on the type of information, the reason it was collected, whether your account remains active, and whether certain records must be preserved for legal or operational reasons.
When information is no longer required, we may delete it, anonymize it, or retain it in a restricted form where continued storage is necessary.
8. International Transfers
Your personal data may be stored or processed in countries outside your location where our service providers, technical systems, or operational teams are based.
Where such transfers take place, we take reasonable steps to ensure that appropriate safeguards are applied and that your information remains protected in line with applicable requirements.
9. Security
We use reasonable technical and organizational measures to protect personal data against unauthorized access, loss, misuse, alteration, or disclosure.
These measures may include account protections, internal access controls, monitoring tools, and security procedures designed to limit unnecessary access to your data.
While we work to protect your information, no online service can be guaranteed to be completely secure. You are also responsible for keeping your login details confidential and for taking care when using shared devices.
10. Your Rights
Depending on the rules that apply to you, you may have rights relating to your personal data. These may include the right to access certain information, request correction of inaccurate data, ask for deletion in some cases, object to certain processing, or request limitations on how data is used.
If you want to exercise a privacy-related request, update your information, or raise a concern about how your data is handled, you may use the official communication channels available through Betlion.
11. Marketing Communications
Where permitted, we may send promotional messages about products, offers, campaigns, and updates that may be relevant to your use of Betlion.
You can opt out of marketing communications at any time by changing your account preferences or using the unsubscribe option where available. Service-related communications about your account, payments, or security may still be sent where necessary.
12. Minors and Restricted Users
Our services are not intended for persons who are below the legal age required to use betting or gaming services in the relevant jurisdiction. We do not knowingly allow underage users to access our services.
If we believe that an account has been created in breach of age or eligibility rules, we may suspend the account, investigate the matter, and take appropriate action.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our services, operations, legal obligations, or security practices.
When changes are made, the updated version may be published on our website or app together with a revised effective date. Continued use of Betlion after an update may mean that the revised policy applies.
14. Contact and Requests
If you have a privacy-related question, request, or concern, you may reach Betlion through the official channels made available on our website or in our app.
